Thursday, March 29, 2012

Fitocracy Finally Exits Private Beta, Celebrates With A New iOS App

iphone-ss-splashIt's been a while since we've heard from the social fitness mavens at Fitocracy -- they've been doing plenty of behind-the-scenes work, and now they're ready to share the fruits of their labor. After spending over a year hunkered down in private beta mode, the RPG-esque exercise tracker and 500 Startups graduate has finally opened its doors to the general public. Here's their gist, if you haven't heard it already -- after a workout, you log all of your exercises and receive points for them. Earning enough points will cause you to level up, while earning points in certain exercises unlocks new achievements. The service also sports quests for the particularly motivated, along with a strong social component to get users commiserating and sharing workout tips. In short, it aims to rewire the way users think about exercise, and Fitocracy CEO Brian Wang tells me the formula has struck a chord with nearly 300,000 users.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/RDPQdeN9i0E/

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